Targeting: Marketing Operations · RevOps · Product Marketing
Cooper Tillotson
I implement CRMs, run competitive intelligence, and own SEO and analytics. Then I automate the reporting.
Skills and stack
CRM and systems
- CRM implementation and migration
- Lead routing and lifecycle stages
- Pipeline reporting
- Process documentation
Competitive intelligence
- Competitor monitoring
- Positioning and messaging analysis
- Sales enablement and battlecards
SEO and analytics
- Technical and on-page SEO
- GEO / AIO (AI search visibility)
- Schema and structured data
- GA4
- Google Search Console
- SEMrush
Automation
- Scheduled reporting and monitoring workflows, built with Python scripts
- GSC and GA4 weekly report pipeline
Currently learning: SQL. Progress lives in the SQL portfolio project.
About
I'm a marketing coordinator at Simpson Door. Most of my work sits where marketing meets systems: standing up the CRM, tracking competitors, and making sure search and analytics data actually gets used.
I'm moving toward Marketing Operations, RevOps, and Product Marketing, where that mix of positioning and process is the whole job.
Contact
Hiring for Marketing Ops, RevOps, or PMM? I'd like to hear about it.